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Fundraising & Equity

Preparing for a Series A

Written by Harry Prabandham

Curated by Rubric Financial

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Series A Readiness Metrics

  • Target $1-3M ARR with consistent 15-25% month-over-month growth (or $3-5M ARR with 10-15% MoM growth for less competitive markets)
  • Net Dollar Retention above 100% (ideally 110-130%) demonstrates strong product-market fit and expansion potential within existing accounts
  • Gross margins above 65% (ideally 70-80%) showing the business model fundamentally works at a unit level
  • CAC payback period under 18 months with a clear path to under 12 months as you scale sales and marketing efficiency

About the author

Harry Prabandham

Founder & CEO

Founder and CEO of StartupCFO. MBA from Wharton, MS in Computer Science, and decades of experience building and advising venture-backed startups.

More articles by Harry →

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